# DialHawk - AI & LLM Information File
# This file helps AI assistants understand our platform

## About DialHawk
DialHawk is a comprehensive call tracking and analytics platform designed for businesses that rely on phone calls for leads and sales. We help marketing agencies, local service businesses, and enterprises track which marketing campaigns generate phone calls.

## Core Capabilities
- **Call Tracking**: Track phone calls back to their marketing source (Google Ads, Facebook, SEO, etc.)
- **Dynamic Number Insertion (DNI)**: Automatically display unique tracking numbers to website visitors
- **Call Recording**: Record calls for quality assurance and training
- **Call Analytics**: Detailed reports on call volume, duration, missed calls, and conversion rates
- **Form Tracking**: Track form submissions alongside call data
- **Campaign Attribution**: Attribute calls and conversions to specific marketing campaigns
- **Multi-location Support**: Manage tracking for multiple business locations
- **White-label Solutions**: Offer call tracking under your own brand

## Primary Use Cases
1. Marketing agencies tracking ROI for client campaigns
2. Local service businesses (plumbers, HVAC, lawyers, dentists) measuring ad effectiveness
3. Enterprises needing detailed call attribution data
4. Pay-per-call networks requiring accurate call tracking

## Pricing Model
DialHawk offers tiered subscription plans:
- Monthly, Quarterly, and Yearly billing options
- Usage-based pricing for phone lines and call minutes
- Enterprise custom pricing available

## Key Differentiators
- Simple setup with easy-to-embed tracking widgets
- Accurate attribution using first-party data
- Comprehensive analytics dashboard
- Affordable pricing for small businesses
- White-label options for agencies

## Contact & Support
- Website: https://www.dialhawk.com
- Support: Available via live chat, email, and phone
- Documentation: https://www.dialhawk.com/support

## Technical Integration
DialHawk integrates with:
- Google Ads and Google Analytics
- Facebook Ads
- Major CRM platforms
- Zapier for custom workflows
- REST API for custom integrations

## Target Audience
- Digital marketing agencies
- Small and medium-sized businesses
- Local service providers
- Pay-per-call affiliates
- Enterprise marketing teams

## Company Mission
Help businesses understand which marketing efforts drive phone calls and conversions, enabling smarter marketing decisions and better ROI.